An institution of 30 years of trajectory. After a generational transfer by its owners. They called us to develop the rebranding of their brand, which from now on would become United World School.
Problem
Challenge:
After a generational transition, United World School needed a brand identity that matched its forward-thinking vision. Pablo, the new director, had one clear goal: position the school as a modern, global institution rooted in technology, science, and language diversity.
Solution:
We led a complete rebranding—from name to narrative. The new identity, built around the concept “Embrace the World,” reflects United’s commitment to shaping global citizens. We crafted a fresh visual language: a new logo, color palette, and typography system. On top of that, we rolled out a digital marketing strategy and managed ad campaigns to amplify the school's presence online.
Outcome
Highlights:
Modern rebranding aligned with future-focused education.
Visual identity system with versatile applications across platforms.
Social media strategy that celebrates what truly matters: the students.
Paid advertising campaigns to boost reach and engagement.
Impact:
United World School now stands as a symbol of innovation, diversity, and global mindset—ready to inspire the next generation.